Photography
A variety of visual content was captured for ACTIV Physical Therapy, featuring professional headshots of staff, dynamic shots of workout classes, massage therapy sessions, and unique facility highlights like the sauna. This content is aimed at boosting the company’s online presence and driving engagement on social media, helping the brand grow through eye-catching visuals.
Informational Card Iterations
The informational card was designed with vibrant photography to showcase the core services, including massages, workout classes, and physical therapy. The selected imagery is intended to visually engage potential clients, offering a clear overview of the services provided. A QR code was integrated on both the front and back of the card to boost connectivity and offer instant access to additional information. The back of the card emphasizes the company’s motto, “Therapy, Performance, Recovery,” accompanied by concise descriptions of each service, reinforcing the business’s core values and offerings.
Social Media Management
Creative and strategic management was applied to craft engaging content and drive business growth for the brand. This involved a strong focus on photography to enhance content creation and engagement, ensuring that visual elements were compelling and aligned with the brand’s identity. Additionally, the social media account was managed meticulously, using these high-quality visuals to boost interaction and reinforce the brand's presence across platforms.
Business Cards
A series of business cards were designed for both the company and the head physical therapist, with each iteration carefully aligned to the brand's professional identity. The cards prominently featured essential contact information, such as the logo, phone number, email, address, and website, ensuring a cohesive and approachable design. Close attention was given to typography, layout, and visual hierarchy to make the cards both functional and visually appealing. This project refined skills in creating effective, brand-consistent marketing materials.
